Three Disastrous Promotoions
Tuesday, April 6 at 10:50 PM
The Dairy Association:

Taking their "Got Milk?" campaign to Mexico, they translated their slogan into Spanish. Unfortunatley, it came out as "Are you lactating?

Johnson Wax:

When Johnson introduced their furniture cleaner Pledge in the Netherlands, they didn't know that in Dutch, "pledge" means "piss".

Gerber Baby Food:

When Gerber used the same packagin strategy in Africa that they used in America - a picture of the Gerber baby on the lable - they apparantley didn't realize that since many Africans don't read, it's standard practice to put pictures of the contents on jar labels!!
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